Skip to content
Zutto Launch home

Meta description length checker

This meta description length checker counts your characters as you type and shows where Google may cut the snippet off. Between 120 and 150 characters usually shows in full on phones and desktops; add the page title to preview the whole result.

Empty0/60 characters

Empty0/150 characters

Separate with commas. Google bolds the words that match a search.

Options

Search result preview

example.com

https://example.com

Your meta description appears here. Google may show other text from the page instead.

Google may rewrite titles and snippets, and pixel widths vary a little by device and font, so treat this as a close guide rather than a guarantee.

Why meta descriptions get cut off

Google sizes snippets by the pixels they take up, and shows less on a phone than on a desktop. A description past about 120 characters may be cut on mobile, and past 155 to 160 on desktop, with an ellipsis where it stops. Staying between 120 and 150 keeps the whole sentence visible on both.

Google also shows a different snippet when it thinks text from the page matches the search better than your description. Length won't prevent that; a description that summarises that exact page makes it less likely.

What to put in a meta description

Treat it as one or two sentences that tell a searcher what they'll find:

  • Say what the page offers in plain words, using the phrase people search for.
  • Add one concrete detail: a price, a number of steps, a format, what's free.
  • Write a unique description for every page rather than reusing the homepage's.
  • Skip quotation marks and lists of keywords, which read badly when shown.

Frequently asked questions

Your next launch deserves a longer life.

Join founders and makers preparing to launch, discover new products, and follow what's happening in their markets.

or

Free to join. No credit card. No commitment.

What early members can expect

  • Product updates and early-access information
  • Early access when product submissions open
  • Ranking rules and reward details for each competition
  • A heads-up when Radar opens