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Start free. Pay only for visibility, lasting links or intelligence.

Launching on Zutto is free. Spotlight and Premium Launch are optional one-time payments that never renew.

Prices are in US dollars. Radar Pro, the monthly subscription, is coming soon.

Plans

Free Launch

$0

For builders who want to list and launch a product.

Submit your product for Free Launch
  • A place on the weekly homepage leaderboard, where up to 20 products from around the world compete for the top rank each week
  • A public product page with a do-follow link, while the Zutto badge stays on your site
  • Launch analytics
  • AI form prefill from your website
  • Your listing stays live forever

Good to know

  • Taking the Zutto badge off your site removes the listing

Spotlight

Best value

$19one time

For founders who want to stand out in their category.

  • Everything in Free Launch
  • A 2,500-word story about your product on the Zutto blog
  • A featured listing in your category
  • A highlighted card on the weekly leaderboard
  • A do-follow link with no badge required
  • Your listing stays permanent
  • A feature in the Zutto newsletter

Good to know

  • Upvotes alone decide the order: the highlight never changes your rank

Premium Launch

Most complete

$50one time

For founders who want links and content that outlast launch week.

  • Everything in Spotlight
  • An AI-generated 30-second launch video
  • 3 more do-follow backlinks to your website
  • Two more blog posts, 2,500+ words each, comparing you with your alternatives

Good to know

  • No effect on leaderboard ranking or prize eligibility

Every plan: a place in the monthly contest. Each month, the weekly Top 3 from the last four weeks, 12 products in all, compete again for extra exposure.

Zutto Radar Pro

Coming soon

$15per month

For founders who want ongoing market intelligence.

  • AI-written digest of your niche, weekly or monthly
  • Track up to 10 competitors in your category
  • Product launches in your category, tracked across 5+ launch platforms
  • Public launch and engagement metrics, where available
  • Feature summaries, with ideas worth borrowing
  • Category activity reports: what launched and how it did
  • Competitor activity reports: where rivals launched, so you can launch there too
  • Email alerts for relevant changes

Radar Pro isn't available to buy yet. Join the waitlist and we'll email you when it opens.

Pricing commitments

  • No fee to join the waitlist.
  • No hidden charge for free launch participation.
  • Paid placement does not affect ranking or prize eligibility.
  • Spotlight and Premium Launch guarantee the placements, posts and links listed, not a number of views or conversions.
  • The full price, including any tax, is shown before you pay.
  • Prices are in US dollars. Any sales tax or VAT is added at checkout by our merchant of record, Dodo Payments.

How refunds and cancellations work, and the terms that apply to paid products: refund and cancellation policy and terms of service.

Questions about pricing

Your next launch deserves a longer life.

Join founders and makers preparing to launch, discover new products, and follow what's happening in their markets.

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Free to join. No credit card. No commitment.

What early members can expect

  • Product updates and early-access information
  • Early access when product submissions open
  • Ranking rules and reward details for each competition
  • A heads-up when Radar opens